W Knoebel Projektion 4/1-11, 5/1-11

 

One of my favorite publications from the Stedelijk around this period. The catalog defies interpretation with no supporting text or explanation of the work present within. The black and white catalog is printed on glossy paper, featuring high-contrast photographs of light and shadows against what appear to be window blinds. 

W Knoebel Projektion 4/1-11, 5/1-11
1972
Stedelijk Museum
20 pp.

design by Wim Crouwel

The repetition of the individual films strips contrasts the irregularity of their placement on the page, creating a beautiful rhythm throughout. The variation of the forms on the page animate across the book like a stop-motion film. 
 
 

 

Donald Judd — Fifteen Works

 

Donald Judd — Fifteen Works
1977
Lone Star Foundation
Heiner Friedrich, Inc., New York. 
46 pp.

printed in New York

I consider this to be a very rare example of a perfect book. It's managed to achieve such a status by virtue of its satisfying feeling of completeness and congruence. Completeness in that the content of the book documents and presents the subject in a refreshingly total and holistic way. Congruence because the design of the book perfectly embodies the spirit of Donald Judd’s aesthetic and ideology without veering into pastiche. No decision feels out of place, overthought or heavy-handed. 

I found this book at Printed Matter's NY Art Book Fair a few years back. The Dia Art Foundation, as usual, had a particularly sparse display of catalogs on their table. But this one didn't look familiar. I hadn’t recognized it from years past, nor had I seen it on their site before. It turns out that someone at the foundation had unintentionally discovered a large box full of these old exhibition catalogs from the work's debut at the Heiner Friedrich gallery. And as luck would have it, Dia is now the owner of this series of fifteen plywood sculptures that are shown in this book. So the foundation promptly acquired and began to sell the books—a wholly unique and now somewhat mysterious record of one of Dia’s most prized series of works.

I struggle to think of ways I would improve on its design. Much like Judd’s work that is featured within, it lacks all ornament and flourish. The skeletal remains feel refreshingly pragmatic and devoid of any pretension.

The printing was unkind to Univers with ink spilling out and across the letterforms, neutralizing the more subtle qualities of the typeface, but in turn creating a kind of utilitarian and rough-hewn quality. In a way it reminded me of the plywood boxes themselves. The structure of the book is exceptionally simple. Each of the fifteen works are presented in an identical fashion: a spread is dedicated to an initial isometric sketch by Judd. This is followed by a second spread of technical drawings illustrating the central perspective of the piece as well as the plan and section view, with all accompanying material and dimension information. The final spread is reserved for a single photograph showing the end product: the wooden sculpture sitting unceremoniously in the quiet space of the gallery. The viewer is quickly ushered through the entire series from inception to execution, without any explanatory text. Paging through the book is a methodical and meditative experience. The relationships to Judd’s work are obvious. Like his sculptures, the structure of the book is laid bare. Additionally, ample space is provided to the drawings and photographs, asking the viewer to consider both the positive and negative image, exactly like how his sculptures invite you to simultaneously confront the foreground and background, interior and exterior.

A lesser designer could have suffocated this humble catalog with gimmicks and effects, overpowering the stillness of its contents. But instead, the anonymous designer has managed to channel Judd to create a catalog that telegraphs the tranquil and unadorned nature of the sculptures themselves.

 

Spiegel mit Erinnerungen

 

Spiegel mit Erinnerungen
1977
Künstlerhaus Bethanien
62 pp.

design by Christian Chruxin
Printed in Germany

Spiegel mit Erinnerungen translates to “Mirrors with Memories” (or so Google tells me). It features the daguerreotypes of artist Shinkichi Tajiris along with a history of the medium. Künstlerhaus Bethanien is the publisher, an institution that has released a number of adventurous book designs, particularly in the late 70s. The cover of this book immediately compelled me: austere and rigid, with its simple underlying grid revealing itself through a stark hairline stroke, carried throughout the entirety of the book. I've since come to learn this is somewhat of a trademark of the designer Christian Chruxin who has made some brilliant books that sadly don't seem to get the recognition that they deserve.

In many ways this catalog is a wonderful exercise in restraint with momentary, unexpected flourishes (such as the metallic ink used for the photo plates, giving off a luster reminiscent of the original daguerreotypes, or the single spread typeset in a beautiful blackletter) which create a pleasant rhythm of contrasts throughout.

 

Europa/America

 

Europa/America
1971
Galerie Beyeler Basel

design by Victor Vasarely
printed in Switzerland

I had the pleasure of discovering this catalog in an unassuming Hudson Valley bookstore. Its narrow, featureless spine is easily lost in a crowded shelf. Luckily, despite its seemingly willful indifference to being found, I pulled it out and began to explore an incredibly beautiful and idiosyncratic object. The catalog is indeed two separate books: one focused on European modernist art and the other, American. Both are wrapped by an acetate cover bearing only the prosaic title of the book on each side. The sheet rests atop two square paintings (which perfectly fit the book’s format), each representing their continent of origin. No further text is visible anywhere on the exterior.

The interior is a playful cacophony of text and image dancing alongside each other. No two pages are alike. Univers Regular is typeset simply throughout (like many Swiss books of the time) yet the type, unusually, defies a strict adherence to a grid for any discernible reason other than the pure delight of exploring new relationships to the positive and negative space on the page. Images also shape shift throughout the book from expansive, full-bleed spreads which feel far grander than they actually are, to smaller, tipped-in plates which sit comfortably within the white, square frame of the page.

Despite the starkness of the book and the undoubted love that went into its making, it lacks all pretension or preciousness. It’s a sensitive and playful study of form, material, and pacing, with a clear respect paid to each and every artist featured within. I can’t remember the last time I came across a book designed in the present-day that has matched all these qualities with such effortlessness.

The designer, despite his nuanced credits for the group that handled the photolithography as well as the printing and production, neglects to mention himself. In fact, it took a tremendous amount of sleuthing (and a degree of guess-work) before I was able to conclude with some certainty that the person responsible for the design was actually the op-artist Victor Vasarely who had a long-standing relationship with Galerie Beyeler and designed other books for their exhibitions around the same period.

I look forward to sharing more of Vasarely’s incredible work in the near future.

 

Basic Typography

 

Basic Typography
Rüedi Ruegg & Godi Fröhlich
1972
ABC Verlag
220pp.

design by Rüedi Ruegg
printed in Switzerland

Basic Typography is a comprehensive primer on typography from its basic formal elements and tools to design, setting, and printing. Ruegg studied at the Kunstgewerbeschule under teachers like Josef Muller Brockmann and went on to work for Brockmann in Switzerland and Rand in America. Later in life Ruegg founded his own agency and became president of AGI Switzerland. Basic Typography was published by the classic Swiss publisher, ABC Verlag, in 1972 and maintains a distinct Swiss style.